E-Mail Marketing & Content Specialist (f/m/d)

Join Trusted Shops – Europe's Leading Trust Platform

Trusted Shops develops innovative SaaS solutions that empower more than 40 million consumers and over 30,000 businesses across Europe. Our portfolio includes the Trusted Shops Trustbadge®, Buyer Protection solutions, customer review management, and the eTrusted Experience Feedback Platform.

For more than 25 years, our mission has been simple: building trust in digital commerce and strengthening relationships between businesses and consumers.

To strengthen our Digital Business & Automation Team, we are looking for an experienced and creative:

Email Marketing & Content Specialist (f/m/d)

Your Impact

As part of our Digital Business & Automation Team, you will design and optimize scalable customer communication programs that drive customer engagement, retention, and growth. Using marketing automation, customer insights, and data-driven decision-making, you will support our self-service business through high-performing email campaigns and compelling content experiences.

Your Responsibilities

• Plan, create, execute, and optimize email marketing campaigns across the entire customer lifecycle.

• Develop engaging and conversion-focused content for emails, landing pages, customer journeys, and marketing campaigns.

• Build, manage, and optimize HubSpot workflows, campaigns, templates, and automation processes.

• Ensure excellent campaign execution through quality assurance (QA), audience segmentation, personalization, and customer targeting.

• Analyze campaign performance using KPIs and reporting dashboards and conduct A/B testing to improve open rates, click-through rates, engagement, and conversions.

• Collaborate with cross-functional teams including Marketing, Product, Customer Success, and Sales to translate business objectives into impactful customer communications.

• Contribute to customer retention and lifecycle marketing initiatives that improve customer experience and long-term value.