Growth Marketing Director
Playbook · Remote
Apply directly on Playbook’s careers site — no account needed.
About the role
Salary Range: $150-175k + Equity Eligibility
Benefits: FREE employee-only medical coverage, a 4% employer 401(k) match, and FREE short-term disability. Other incredible benefits HERE.
Location: Remote in the continental US, with 25% nationwide travel
Reports to: SVP, Strategy
Your Mission
The mission is to build, operate, and scale a high-performance Growth Marketing Engine that transforms premier commercial properties into vibrant, revenue-generating destinations. This role drives a dual-purpose strategy: maximizing top-line revenue through the monetization of public events and bookable spaces, while simultaneously accelerating tenant engagement to secure lease renewals. Designed for a senior strategist who thrives on direct execution, this role requires building the centralized infrastructure and launching the turn-key tools, automated templates, and systems that empower on-site Host teams to market their specific service lines with maximum impact and minimal lift.
The mission is to build, operate, and scale a high-performance Growth Marketing Engine that transforms premier commercial properties into vibrant, revenue-generating destinations. This role drives a dual-purpose strategy: maximizing top-line revenue through the monetization of public events and bookable spaces, while simultaneously accelerating tenant engagement to secure lease renewals. Designed for a senior strategist who thrives on direct execution, this role requires building the centralized infrastructure and launching the turn-key tools, automated templates, and systems that empower on-site Host teams to market their specific service lines with maximum impact and minimal lift.
Your Focus
The focus is the intersection of B2B acquisition and retention, consumer-facing monetization, and Host team enablement. Key responsibilities include designing the automated communication workflows that drive daily tenant participation, training AI models to scale content creation, and building the technical plumbing for multi-stream attribution. Equal priority is placed on making marketing simple for non-marketers, translating complex growth tactics into low-lift operational tools for on-site execution teams to independently drive revenue and engagement within their specific assets.
The focus is the intersection of B2B acquisition and retention, consumer-facing monetization, and Host team enablement. Key responsibilities include designing the automated communication workflows that drive daily tenant participation, training AI models to scale content creation, and building the technical plumbing for multi-stream attribution. Equal priority is placed on making marketing simple for non-marketers, translating complex growth tactics into low-lift operational tools for on-site execution teams to independently drive revenue and engagement within their specific assets.
Skills
- Jira
- Confluence
- Agile
- Leadership
- Project Management
Never be applicant #200 again
Every job here is indexed straight from company career pages — often hours after it opens, before it reaches the big boards. Create a free account and get your best matches in a twice-daily digest.
- Your best matches, twice a day
- No duplicates, no ghost jobs, no recruiter spam
- Every job free to browse — pay only when you apply
Get my matched jobs
Free account — no card required
93 113 live jobs · 17 643 companies tracked · 114 added today